2018-2020 / Social Media Content

Bite Sized Fun

Ah, social media content... Every junior's inevitable first responsibility working in a new agency (aside from banners of course).

Sure, it might not be every ambitious creative's dream job from the start, but no one said you can't have fun with it!

@volkswagen
@dashandwerk
For International Women's Day, we took written stereotypes about women and their roles in the household (e.g Women are made for housework, they belong in the kitchen, they love sparkly things, etc.) and juxtaposed the copy with footage of real female tradespeople showing their expert-level skills in an empowering response to these stereotypes.
CLIENT:

@volkswagen
@volkswagen_de
@das_handwerk

my role:

Concepting, art direction, script writing, planning shooting themes/locations, overseeing shootings, assisting with camera setups and filming, creating, editing, illustrating & animating final video assets and on occasion, acting and hand modelling, were just some of the things I gained experience doing as part of the DDB social media team.

Client: @volkswagen + @volkswagen_de
CD: Lutz Pluemecke
Senior Editor/Motion Designer: Martin Trost
Junior Creatives: Nina Martinelli & Nuno Monteiro

Client: @dashandwerk
CD: Felix Boeck
Senior Art Director: Ralf Schroeder
Senior Copywriter: Berthold Brodowski
Junior Creatives: Nina Martinelli, Alice Rotelli & Johanna Bonifert